Description
Product Overview
This 3rd edition graphic design advertising book, published by Allworth, offers a thorough exploration of advertising graphic design, commercial advertising, and design history. Written in English, it spans 242 pages and is designed for professionals and students in creative fields. Key specifications include an ISBN-13 of 978-1621537625, publication date of September 27, 2022, and a file size of 121.7 MB for digital formats. It ranks highly in categories like Advertising Graphic Design and Commercial Advertising, reflecting its relevance and authority in the industry.
Usage
This book is ideal for graphic designers, advertising professionals, marketing teams, and students studying design or related disciplines. Use it in academic settings for courses on design history and criticism, or in professional environments to enhance advertising campaigns and creative projects. It serves as a reference for developing effective visual communication strategies and understanding industry trends.
Why Choose Us
This book stands out due to its comprehensive coverage from a reputable publisher, Allworth, known for quality educational resources. The 3rd edition includes updated content that reflects current trends in graphic design and advertising, ensuring relevance. With a high customer rating of 4.5 stars based on 20 reviews, it offers trusted insights and practical applications that differentiate it from generic design guides.
Key Features
- Comprehensive coverage of advertising graphic design and commercial advertising principles
- Updated 3rd edition with current industry insights and design history
- Written in clear English for easy understanding by professionals and students
- 242-page length providing in-depth analysis without overwhelming detail
- High rankings in key categories like Design History & Criticism for reliable content
FAQ
What topics does this book cover?
It covers advertising graphic design, commercial advertising, and design history, with practical examples and critical analysis to support learning and application in creative projects.
Is this book suitable for beginners in graphic design?
Yes, it is written in accessible English and structured to benefit both beginners and experienced professionals, offering foundational knowledge and advanced insights.
Does the book include digital access or additional resources?
This edition focuses on the core content in print or digital format, with a file size of 121.7 MB for digital versions, but does not include enhanced typesetting or X-Ray features.
How current is the information in this 3rd edition?
Published in September 2022, it includes the latest trends and updates in graphic design and advertising, making it a timely resource for modern creative work.
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